- An error has occurred; the feed is probably down. Try again later.
- 5Ds of BoP marketing 7/7 africa asus bop bop consumer bop marketing brand china design distribution education eeepc eeepc asus africa emerging futures emerging markets global india innovation iphone london market creation marketing mobile mobile broadband mobile internet NID nokia olpc product positioning purchasing patterns social impact strategy user research
Category Archives: India/Asia/China
Research for the previous post on mobile phones and India turned up some interesting tidbits on that much heralded icon of smart phones: Apple’s iPhone. (I expect drumrolls to sound, please) Neelakantan’s comments reminded me of an insightful link left … Continue reading
Nokia’s successful capture of the mobile phone market in China led me to think about the phenomena of ‘cheap Chinese imports’ and the challenge they pose to established brands that come with warranties, service centers and of course, reputation. Particularly … Continue reading